The Essentials

Inspired by the timeless style of the 1950’s barbershop and its spiritual founder, Willy O’Shea, Uppercut Deluxe is an Australian-born brand, using the finest ingredients to deliver high quality male grooming products without fancy embellishments.


  • Time Well Spent: Niklas Söderlund
    Time Well Spent: Niklas Söderlund
    Photographer, tattooist and explorer, Niklas Söderlund is one interesting guy. Born in Sweden, Niklas grew up exploring the forest and lakes that surrounded him. From his early age, he always had a spark for adventure. A creative at heart, Niklas is inspired by music, movies, art and photography. However, Niklas found his real passion in drawing, which lead him into a career of tattooing. In his spare time, Niklas began experimenting with a camera, quickly falling in love with the art. As his interest in photography grew, Niklas moved to Iceland is pursuit of the rain, fog and wild weather.  Now, Niklas spends every spare minute of his time exploring the rough and ruggered landscapes that Iceland has to offer, in his Land Rover Defender capturing unique and awe inspiring images along the way. We were lucky enough to hang out with him for a few days to see what he gets up to.
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  • How to Style: Casual side Part
    How to Style: Casual side Part
    The Casual Side Part has been a staple cut for decades thanks to its versatility; at the bar or the office nearly every guy can pull off this sharp look. The best thing about this style is the ability to keep it relaxed with a low shine product, like Matte Pomade or dress it up with something with a higher shine, like Deluxe Pomade. Matte Pomade is a great starting point for a guy new to this style - it applies to dry hair easily, without setting too quickly, meaning you will have plenty of time to g
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  • Uppercut Deluxe Barbershop Takeover
    Uppercut Deluxe Barbershop Takeover
    On Saturday the 16th of February Uppercut Deluxe joined forces with Deus for their 12th instalment of the Deus Surf Swap event in Noosa. The weather was in our favor, setting the scene for a great day out. In the early hours of the morning dudes rocked in with all types of boards from vintage loves to new age designs, ready for the bidding wars to come.  On the other side of the compound we set up shop taking over a Noosa favorite for the day, Sip Sops Barbershop. By lunchtime word had spread about free haircuts and the lineup was quick to be filled with customers eager to get freshened up. All walks of life came through that day turning salty locks into slick backs – for free! You could guarantee you were coming out looking fresh thanks to the barbers of Sip Sops & Uppercut Deluxe. If you weren’t in the business for swapp
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