Uppercut Events

  1. Uppercut Deluxe x Throttle Roll 2019
    Uppercut Deluxe x Throttle Roll 2019
    On Saturday the 18th of May engines roared and people flooded the streets of Waterloo in anticipation for the return of Throttle Roll 2019. With a new venue, came a new layout from the traditional 5 story high bike towers and consumers were able to get amongst the custom-built bikes, feeling and getting close to appreciate the craftsman ship of each unique build. Uppercut Deluxe had the pleasure of working with Throttle Roll and Uppercut Deluxe Ambassador Tommy J, to provide a pop-up barbershop where we could help give life to helmet hair. From the moment doors opened the chair was filled and throughout the day customers were happily walking away looking fresh for the shenanigans the night would bring. After the sun set motor enthusiast were greeted with a series of bands, entertainment & a closing speech from the creator Mark Hawwa bringing Throttle Roll to a close and living up to the promise of being the best one yet. Uppercut Deluxe would l
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  2. Uppercut Deluxe at Architects SSE Arena Wembley
    Uppercut Deluxe at Architects SSE Arena Wembley
    On Saturday, Uppercut Deluxe partnered with some of the biggest names in alternative music to host a pop-up barbershop at the Architects show at the SSE Arena, Wembley. Barbers prepped, ready to deliver a series of fresh cuts to band members, crew, friends and family so that everyone was ready for the show, and ready to head bang. Luke Hallows of Black L’amour in Brighton, and Connor McLeod of Goodman’s barbershop, were the barbers who stepped up to the plate.  The dudes quickly showed their skills of the trade, smashing out cuts for the infamous Sam Carter and Caleb Shomo, to be seen by a crowd for 10,000 alternative music fans. Architects delivered a set full of their trademark anthemic songs, both heavy and melodic in equal measure. So, whilst Uppercut Deluxe handled things backstage, Architects, Beartooth & Polaris delivered some e
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  3. Box Park Shoreditch Wrap Up
    Box Park Shoreditch Wrap Up
    As you might have heard, Uppercut Deluxe opened a pop-up barbershop at BOXPARK Shoreditch for just two weeks from 23rd January to 4th February. If you haven’t heard of BOXPARK before, it’s a pop-up mall which fuses street food with some of the coolest local brands around. Located in the creative heart of London, Shoreditch is a breeding ground for ideas where the outsiders, renegades and radicals meet. With vendors housed entirely in shipping containers, BOXPARK is a uniquely awesome place for a drink and a bite to eat. You can read more about BOXPARK here. This made it a perfect location for Uppercut Deluxe to open its doors. With the help of some of London’s best local barbers, we gave out free haircuts, beard trims a
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  4. Beard Balm Launch X SSSC Union Night
    Beard Balm Launch X SSSC Union Night
    To mark the launch of Uppercut Deluxe Beard Balm, Global Brand Ambassador Dane Hesse hosted a Stay Sharp Social Club Union event at Eagle and Pig, his barbershop in Costa Mesa, California. To kick off the launch, a free educational moustache and beard trimming session took place, with barbers and salon staff from all over Costa Mesa turning out to learn the tricks of the trade and try the latest Uppercut Deluxe products for themselves, under the guidance of Dane, aka Pig Barber. Eagle and Pig isn’t your average barbershop; it’s a place where Dane combines all his favourite things: classic men’s grooming, beer, surfing, skating, tattooing, motorbikes and old cars. With a strong community vibe and Dane’s industry knowhow, there was no better place for Uppercut Deluxe to celebrate the launch our Beard Balm. Check out the wrap up video below:  
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