Uppercut Events

  1. Box Park Shoreditch Wrap Up
    Box Park Shoreditch Wrap Up
    As you might have heard, Uppercut Deluxe opened a pop-up barbershop at BOXPARK Shoreditch for just two weeks from 23rd January to 4th February. If you haven’t heard of BOXPARK before, it’s a pop-up mall which fuses street food with some of the coolest local brands around. Located in the creative heart of London, Shoreditch is a breeding ground for ideas where the outsiders, renegades and radicals meet. With vendors housed entirely in shipping containers, BOXPARK is a uniquely awesome place for a drink and a bite to eat. You can read more about BOXPARK here. This made it a perfect location for Uppercut Deluxe to open its doors. With the help of some of London’s best local barbers, we gave out free haircuts, beard tri
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  2. Beard Balm Launch X SSSC Union Night
    Beard Balm Launch X SSSC Union Night
    To mark the launch of Uppercut Deluxe Beard Balm, Global Brand Ambassador Dane Hesse hosted a Stay Sharp Social Club Union event at Eagle and Pig, his barbershop in Costa Mesa, California. To kick off the launch, a free educational moustache and beard trimming session took place, with barbers and salon staff from all over Costa Mesa turning out to learn the tricks of the trade and try the latest Uppercut Deluxe products for themselves, under the guidance of Dane, aka Pig Barber. Eagle and Pig isn’t your average barbershop; it’s a place where Dane combines all his favourite things: classic men’s grooming, beer, surfing, skating, tattooing, motorbikes and old cars. With a strong community vibe and Dane’s industry knowhow, there was no better place for Uppercut Deluxe to celebrate the launch
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