Maloney's Barber Shop supports DGR Auckland 2017

What’s the worst thing about riding a motorbike? Insects in your throat ….  soaking wet pants …. aching muscles?  Nah, it’s got to be Helmet Hair!  You arrive at your destination, dapper and ready to enjoy a cold beer and some live rock n roll, but your hair’s plastered to your head in a bath of sweat and bad partings. That’s what gave Auckland Distinguished Gentleman’s Ride (DGR) organisers Mike Andrews, and Julian Maloney of Maloney's Barber Shop, the idea to set up at the ride’s after-party to sort out those messy mops.

Man getting hair cut

DGR 2017 saw 92,000 riders in 580 cities take part in this global gathering of vintage and classic motorbikes. Raising funds and awareness for prostate cancer research and male suicide prevention, on behalf of charity partner The Movember Foundation.  September 24th was a beauty in the City of Sails, after 2016’s deluge which was more like swimming than riding.

Motorbikes parked on road

Maloney's Barber Shop has been involved with the DGR for four years now, with Julian a sponsored rider for Deus Clothing in 2014, then Moto Guzzi in 2015.  Now the proud owner of a Moto Guzzi V9 Bobber, Julian and his wife Susannah were stoked when Mike (also a long term client and mate) invited them to be involved this year.  They set up a pop-up barber shop to style gents’ hair using Uppercut Deluxe products and do the odd cut as well, for donations.

Uppercut Deluxe product on table

On the day over 500 bikes gathered, from scooters to Harleys, café racers to bobbers.  After snaking along Auckland’s beautiful waterfront then along the hip Karangahape and Ponsonby Roads for maximum visual impact, they ended up at Auckland’s newest and best bike shop and servicer, Moto Magnet.

Men riding motorbikes

The guys wasted no time jumping off their bikes and diving straight into the Pop-Up Babershop. First cutting and styling the musicians from bands – Durty Murdur and The Recliner Rockers -  before their performances, then tending to riders and supporters aged 12 to 72.

Band playing on stage

Barber cutting boys hair

As well as Uppercut Deluxe prize packs, there were giveaways from motorbike clothing legends Saint and NZ’s own EarnestTriumph Motorcycles, Moto Magnet and of course the Movember Foundation. These generous donations helped the Maloney’s pop-up raise over $700 on the day, all while having heaps of fun. It’s not too early to get your bike – and outfit – ready for DGR 2018...

Man with long beard on motorbike

Maloney's Barber Shop Bio:
Maloney's Barber Shop in central Auckland has grown from two chairs in a 50 m2 space, to eleven chairs over three levels since Julian Maloney and his wife Susannah opened the doors back in 2003. One of the city’s busiest and best loved barber shops, it has built a solid reputation on consistently great cuts, cheeky banter, a cool and ever-changing fitout and a commitment to training and team development. The team is currently eleven strong including an apprentice, and maintains a traditional walk-in service.